With a current market cap of about $990 million, compared to CMG at $16.5 billion and PNRA at $4.8 billion, NDLS is much smaller in comparison. Current CEO Kevin Reddy and COO Keith Kinsley joined NDLS after leaving CMG and played a key role in the early growth stages of the Mexican food chain, which is up 80% year to date. Currently only in 26 states, the expansion opportunities in the coming years are enormous.