As per the Corporate Strategy, Target decided venture in new grounds: SuperTargets and Groceries, Credit Cards, International Retail Presence, and the Stock Repurchasing Plan. Since SuperTargets were 40% bigger than the regular retail stores, this meant an increase in long-term assets. As per the Credit Cards issuance to its customers, Target was the first major discount store to have its own store card in 1995. In the long run, this decision turned against Target. The credit card receivables were growing and had to exit this part of the business. Maybe Target didn’t understand well the credit card business. However, when they decided to “sell the debt” to JP Morgan Chase, instead of continuing to write-off their receivables, the company started to get back on their feet. The company had no International Retail Presence (Walmart earned 24.2% of its total net revenues from outside the US market, however Target had no intentions of doing so by 2008). After starting the Stock Repurchasing Plan in 2004, the company had reinvested $9.44 billions in acquiring 184.4 million shares: “Target owned a larger portion of its real estate than other large retailers. One analyst estimated that Target owned 85% of its stores and other facilities and that these sites could be sold for $28 billion. If Target used this money to buy back shares it could reacquire approximately 60% of its outstanding shares.” This never happened because the company had to make decisions towards preserving cash and giving stability to the business. At the time the case was released, Walmart performed better. The company presented higher Annual Sales Growth and a higher Net Income Margin in 2007 and 2008. In 2006 Target out performed Walmart by 2.7%, in annual sales growth and 15.2% in Annual Net Income Growth. In 2007 Walmart took the lead with 2% and 10.6% in sales and net income growth, respectively. Finally, in 2008 Walmart strongly surpassed Target’s key growth rates by 5.2% in sales and 17% in net income. If compared today, Walmart is still performing better. Not just because of its liquidity in its operating cash flows, but because of its diversified market: National – Walmart US Segment tripled the number of stores and Sam’s Club Segment – and International, which also tripled the number of stores built. Also, the price per share for Target is $55.8 and Walmart presents a $77.24 price per stock.