J.Jill finds support

J.Jill, Inc. engages in the business of retailing women's apparel, accessories, and footwear. The firm markets its products through direct and retail channels under the J.Jill brand. It has two sub-brands which includes Pure Jill and Wearever. The company was founded on February 17, 2011 and is headquartered in Quincy, MA.
Short interest very high at 34%