Value investing is an investment strategy that involves picking stocks that appear to be trading for less than their intrinsic or book value. Value investors actively ferret out stocks they think the stock market is underestimating. They believe the market overreacts to good and bad news, resulting in stock price movements that do not correspond to a company's long-term fundamentals. The overreaction offers an opportunity to profit by purchasing stocks at discounted prices.

Warren Buffett is probably the best-known value investor today, but there are many others, including Benjamin Graham (Buffett's professor and mentor), David Dodd, Charlie Munger (Buffet's business partner), Christopher Browne (another Graham student), and billionaire hedge-fund manager, Seth Klarman.

The main represented technical graph is for SPDR S&P 500 Value ETF (SPYV) that invests in the committee-selected S&P 500 with focus on value stocks. The Index selects stocks from the S&P 500 that exhibit these fundamental value characteristics: (i) book value to price ratio, (ii) earnings to price ratio, and (iii) sales to price ratio. To be included in the index common stocks and REITs must meet certain liquidity criteria and must have a positive as-reported earnings over the most recent four consecutive quarters (measured using the sum of earnings over those quarters) and for the most recent quarter.

Top 10 SPYV components, incl. weight.

1) Berkshire Hathaway Inc. Class B BRK.B 3.97%
2) JPMorgan Chase & Co. JPM 2.88%
3) Exxon Mobil Corporation XOM 2.43%
4) Johnson & Johnson JNJ 1.93%
5) Walmart Inc. WMT 1.65%
6) UnitedHealth Group Incorporated UNH 1.63%
7) Bank of America Corp BAC 1.28%
8) Procter & Gamble Company PG 1.21%
9) Chevron Corporation CVX 1.16%
10) Costco Wholesale Corporation COST 1.14%

The basic concept behind everyday value investing is straightforward: If you know the true value of something, you can save a lot of money when you buy it. Most folks would agree that whether you buy a new TV on sale, or at full price, you’re getting the same TV with the same screen size and picture quality.

Stock prices work in a similar manner, meaning a company’s share price can change even when the company’s valuation has remained the same. This means, strictly speaking, there is no such thing as a true, or intrinsic, value of the stock of a given company. But there are relative values.

Value investing developed from a concept by Columbia Business School professors Benjamin Graham and David Dodd in 1934 and was popularized in Graham's 1949 book, "The Intelligent Investor."
Just like savvy shoppers would argue that it makes no sense to pay full price for a TV since TVs go on sale several times a year, savvy value investors believe stocks work the same way. Of course, unlike TVs, stocks won't go on sale at predictable times of the year such as Black Friday, and their sale prices won’t be advertised.

Value investing is the process of doing detective work to find these secret sales on stocks and buying them at a discount compared to how the market values them. In return for buying and holding these value stocks for the long term, investors can be rewarded handsomely.

Intrinsic Value and Value Investing

In the stock market, the equivalent of a stock being cheap or discounted is when its shares are undervalued. Value investors hope to profit from shares they perceive to be deeply discounted.

Investors use various metrics to attempt to find the valuation or intrinsic value of a stock. Intrinsic value is a combination of using financial analysis, such as studying a company's financial performance, revenue, earnings, cash flow, profit, and fundamental factors. It includes the company's brand, business model, target market, and competitive advantage.

Some metrics used to value a company's stock include:

Price-to-book (P/B), which measures the value of a company's assets and compares them to the stock price. If the price is lower than the value of the assets, the stock is undervalued, assuming the company is not in financial hardship.
Price-to-earnings (P/E), which shows the company's track record for earnings to determine if the stock price is not reflecting all of the earnings or is undervalued.
Free cash flow, which is the cash generated from a company's revenue or operations after the costs of expenditures have been subtracted.
Free cash flow is the cash remaining after expenses have been paid, including operating expenses and large purchases called capital expenditures, which is the purchase of assets like equipment or upgrading a manufacturing plant. If a company is generating free cash flow, it'll have money left over to invest in the future of the business, pay off debt, pay dividends or rewards to shareholders, and issue share buybacks.

Of course, there are many other metrics used in the analysis, including analyzing debt, equity, sales, and revenue growth. After reviewing these metrics, the value investor can decide to purchase shares if the comparative value—the stock's current price vis-a-vis its company's intrinsic worth—is attractive enough.

Fundamental thoughts

Were you ready or not, but still US interest rate is at the highest degree over the past decades (basically due geopolitics tensions), while high borrowing cost is inappropriate to internal US macroeconomic conditions (weakening labor market, weakening housing sales etc).

This is why growth stock will not pump forever, meaning that no one is at the top over so-called "Mag Seven" hyped stories.

At the same time, the main technical graph is for SPDR S&P 500 Value ETF (SPYV) indicates on Reversed Head-and-Shoulders technical structure in development, as further gain I am sure has to come.

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